Fred Hodgson brings to CustomerCentric Selling® a unique expertise, including a combination of top-level management skills, and an outstanding record of success in building sales and opening new markets.  Fluent in French and German, Fred has been responsible for the sales and marketing at several multinational corporations including the North American division of the FELA microelectronics group, the manufacturing software developer METALSOFT, and a U.S. business unit of Degussa AG, the worldwide chemical enterprise.  Fred served in increasingly responsible sales and management positions both in the United States and Europe.  He developed and implemented sales and marketing plans in North America, Europe and the Pacific Rim.

Prior to joining CustomerCentric Selling®, Fred established customer bases with sales to Fortune 1000 companies, managed and trained both direct sales and technical service staff, and hired and supervised value-added resellers.  He has instructed workshops in sales training including Solution Selling®, product marketing, Total Quality Management, and information technology.

Academic credentials include postgraduate study in international business at the University of Pittsburgh Graduate School of International Affairs, and undergraduate studies at the Institut d'Études Politiques de Paris, Université de Bordeaux, and the University of California at Davis.

Grass Valley, CA