SDK Sales Alliance, with principals Debra Swann, Pat Dougherty and Chris Kavanagh, is a business partner with CustomerCentric Selling®. SDK is dedicated to helping clients improve sales effectiveness and predictability by implementing a best practices sales process. We have successfully implemented CustomerCentric Selling® with clients in industries such as financial services, insurance, health care, manufacturing, professional services, and IT hardware/software.

Some of the results our customers have achieved include:

• Revenue growth of 30%
• Shortening the sales cycle by 20%
• Increasing the average size of opportunity by 25%
• Decreasing the pricing discount from 11% to 5%
• Forecasting accuracy greater than 96%